Bachelor of Business (Tourism Management)

Have a fascination for people and the world around you? The Bachelor of Business (Tourism Management) is just the ticket towards an exciting career in tourism – one of the globe's fastest growing industries.

The world is increasingly mobile, with effects on businesses, economies, communities, nations and so on. Its increasing influence on the global economy has led to tourism management being one of the most popular fields of study in higher education. William Blue has been the leader in tourism-focused education for 20 years.

Take a journey of discovery and find out about management principles, corporate social responsibility, economics, tour operations and the tourist experience. Learn about the tourism management industry from leading experts, carry out actual work experience in the tourism industry, and get set for a first-class career.

Course Quick Look

Course Qualification 2010 Intake Dates FEE-HELP

Bachelor of Business (Tourism Management)

March, July and October

Course Duration CRICOS Codes Study Options

3 years full-time, 6 years part-time* or
2 years full-time, 4 years part-time* (accelerated)

Provider: 00246M
Course: 064819E (3 years)
Accelerated Course: 071679J (2 years)

Full Time / Part Time
On Campus / Online*

* International students in Australia must study full-time on-campus.

Course Description

Each Unit worth 10 credit points (cps) unless stated.

100 Level

MGT101 Management Principles and Practices

ACC101 Fundamentals of Management Accounting and Business Finance

MKT101 Understanding Marketing

MGT102 Introduction to Hospitality, Tourism and Events

ECO101 Economics in a Business Environment

TOU101 Tourism Theory and Practice

MGT103 Service Industry Theory

IND101 Industry Practices


200 Level

LAW201 Introduction to Business Law

ACC201 Introduction to Applied Finance (5 cps)

STAT201 Introduction to Quantitative Methods (5 cps)

MGT201 Human Resource Management

MGT202 Project Management

TOU201 The Tourist Experience

TOU202 Tour Operations

IND201 Industry Engagement


Plus 1 Elective from 200 Level Approved Units, including:

HOS203 Resort and Spa Management

HOS204 Entertainment and Leisure Management

HOS205 Gastronomy


300 Level

MGT301 Corporate Social Responsibility

MGT302 Strategic Management

MGT303 Business Information Analysis

MGT304 OH&S and Risk Management

IND301 Industry Placement (20cps)

TOU301 Tourism Policy and Strategy

TOU302 Destination and Development Marketing


Electives are subject to availability. Contact us for more information.


Industry Placement Component:

The IND301 Industry Placement unit provides you with the necessary experience of applying your study to the workplace. With the assistance of our Career Coordinator, you will secure a work placement for the duration of the term in a relevant enterprise. You will be required to participate in the workplace as required, and as part of that process reflect on organisational culture and your own approach to work and the workplace. You will be supervised by your tutor during the placement and you will also be required to prepare and present a major report that critically reflects on their workplace experience.


To view the entry requirements and tuition fees for this course, please click here.


For more information about the Bachelor of Business (Hospitality Management) including detailed subject descriptions, please contact a Course a Careers Advisor.

testimonial photo

Current William Blue student
Bachelor of Business
(Tourism and Hospitality)

"The lecturers at William Blue have made a huge impact on me and I will apply the skills and knowledge I have learned from them for the rest of my career"

Industry Partners On Campus and Online Study Options Available
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